pushing pixels...

About me
About me

Explore my portfolio to see how I transform ideas into reality, creating products that users love and businesses value.

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My Story
Hai Le in Sydney Harbour
About me

Designer based in Dubai, UAE

I have a passion for creating high-quality, user-centred designs. With experience in UX research, UI design, wireframing, and prototyping, I excel at crafting thoughtful and unique user interfaces for both mobile and web. In addition to my design skills, my background in front-end development has honed my abilities in HTML, CSS, JavaScript, React, Webflow, and WordPress.

Throughout my career, I've had the privilege of working with clients across various industries, including finance, blockchain, and construction. Recently, I've helped government institutions design and refine their digital products to improve the lives of citizens.

Beyond my work as a designer, I enjoy travelling, powerlifting, and practising Muay Thai.
My timeline

Over 3 years as a UX/UI Designer

2024 - Present

UX Design Lead

Whiteshield

Led and implemented the end-to-end design practice, including content strategy, UX/UI design, and brand management across internal, external, and client projects. Directed design standards, conducted user research, and facilitated design thinking workshops to deliver responsive, culturally relevant digital experiences.
2023 - 2024

UX/UI Designer

Whiteshield

Facilitated various government institutions’ product visions by understanding their business requirements, researching, wireframing and prototyping fully
responsive & elegant designs that are immediately ready for development.
2021 - Present

UX/UI Designer

Freelance

Delivered impactful digital solutions across finance, blockchain, and construction industries. Specialized in transforming complex client requirements into intuitive, user-centered designs that drive engagement and business outcomes.
2022 - 2023

UX/UI Designer

Polarity Exchange

Enhanced Polarity.Exchange's trading platform serving 15K+ users and 8K+ daily transactions. Leveraged UX design and front-end development expertise to deliver comprehensive solutions, significantly improving platform usability and user experience.
2021 - 2021

UX/UI Designer

Academy Xi · Internship

Collaborated with a team of UX Designers to overhaul both mobile app and website platforms for two live clients: Threshold (Australia) and Nextround. Drove key aspects of the redesign process, including research, ideation, and user testing, resulting in comprehensive digital transformations.
Explore my portfolio to see how I transform ideas into reality, creating products that users love and businesses value.
View Projects
View Projects